No matter where you live, the summer season is absolutely the busy season for bounce house rental business. During the hot summer season, you may have to offer more inflatable items that related to water such as inflatable water slides and water bounce house combos. The demand for water games and inflatable party jumpers in the summer is very huge, and you will receive a lot of orders if you get your business prepared and stay on your toes. Many beginners missed orders because they were not fully prepared. So if you want to make your inflatable business successful, you should know the following 5 useful tips to get yourself ready for the busy season.
1. Learn from the previous years
One of the most simple way to succeed is to learn from the past. If you have been in this industry for a few years, then you can look at back at what happened in the past few years to avoid the common mistakes when starting your new bounce house business
. But if this is your first year to enter this industry, you may want to do some research to learn from other's experience. From the past, you can see what you could have improved on and what you can do differently in the feature. So that you can make a reasonable strategy on your ad budget, extra employees for busy periods, popular inflatable units to meet different needs.
2. Conduct a SWOT analysis for your business
Make a SWOT analysis is a great place to start for your peak season marketing strategy. The SWOT means strengths, weaknesses, opportunities, and threats to your business. So that you know where you need to improve and what you're already doing well clearly. This analysis can help you make the right decisions on expanding your rental business and easier to plan your next moves.
3. Get everything prepared
You have already determined your next move, now it's time to take action!
First, make sure your employees are prepared. Not only do you need to hire new employees, but you also need to coordinate them and plan a training course to prepare them for an increasing business.
Second, maintain and update your website. Your website is usually the best place to get new orders, so you should ensure your web pages providing a comfortable user experience. Post the accurate information and show more attractive photos to encourage users to take action, and adjust your content as needed.
Third, maintain your inflatable structures. Take out your inventory and give them a thoroughly cleaning, make any necessary repairs and buy some brand-new popular units from Sunjoy Inflatables. The more attractive your inflatables look, the more new clients you will get.
Fourth, prepare an advertising budget for this hot season. You need to market your business on all ways such as social media, local ads, Google ADs and SEO. Spend money on the effective ads and adjust your budget according to actual results. Make some high quality pictures and videos to get more attention.
4. Keep your working system organized
Renting out a bounce house is simple, but renting out a hundred inflatables can be a mess. So you need to establish a mature working system to help you manage orders and inventory. You make need to use a order-tracking system and other office software to keep everything organized. So that your staff can serve customers well to make your business running smoothly.
5. Keep calm and work smart
When you get an increase in your party rental business, you should also be prepared for the increase of mistakes and hardships. The only way to handle the unexpected things like mistakes with orders or vehicles breaking down is take extra time to prepare for everything you can think of. In addition, don't remember to let yourself and your staff to take a break after a long time hard work. Good spirit to better serve customers.
If you have any questions about operating an inflatable rental business, please contact us for help. Sunjoy Inflatables is a professional bounce houses and water slides
manufacturer offers affordable inflatables solutions for related business owners.